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Blog

Culture is King

Posted by Ilena Di Toro | Posted on April 21, 2020

Think of the culture in your practice. What words come to mind? It is helpful? Patient centered? All of the above? None of the above? All of the above and more? How about the business side of things? What words come to mind? Is it dynamic? Proactive? All of the above? None of the above? […]

Therapy for CI is Good—Just Not for the Reason You Think it is

Posted by Ilena Di Toro | Posted on April 7, 2020

Convergence Insufficiency (CI) is where the eyes don’t work together when looking at a near object, (such as reading words on a page) so that the eyes are looking past the target point. As you can guess, many children are diagnosed with CI. Thankfully, there is vision therapy that improves eye coordination abilities and helps […]

Don’t Do Everything. Look at How You Do Things.

Posted by Ilena Di Toro | Posted on March 24, 2020

Whether you work in corporate optometry, for another doctor or own your practice, being an eye doctor is never dull. That isn’t always a good thing because that can mean patient after patient to examine, a mountain of paperwork to fill out, send out or file and let’s not forget employees to deal with. While […]

Light & Sleep (Or the Lack Thereof)

Posted by Ilena Di Toro | Posted on March 10, 2020

Getting up at night to go to the bathroom or just getting up in the morning can be difficult. Especially since we’ve been asleep for hours and the first exposure to light can blinding. Of course, our eyes adjust and we go about our tasks or go back to sleep. Exposure to light doesn’t just […]

Is It Worth It?

Posted by Ilena Di Toro | Posted on February 25, 2020

Optometric practices aren’t cheap. There’s space to rent, equipment to buy or lease, inventory to purchase and staff to hire. So, it makes sense to think twice before buying new equipment or hiring another employee. Yet, there are times when you need to buy that upgrade or hire that new employee. How can you tell […]

Curing Inherited Blindness Genetically

Posted by Ilena Di Toro | Posted on February 11, 2020

Let’s say you bought a new car and you discovered that it is defective. Instead of going back to the dealer, there was a way to fix the defect in the car while you were using it. That’s right, you could be driving around town while under the hood, things are being fixed by the […]

Visibly (Formerly Opternative) No Longer Offering Online Vision Tests

Posted by Ilena Di Toro | Posted on January 28, 2020

The online vision screening site Visibly, (formerly Opternative) was removed from service in August 2019. Since 2016, the American Optometric Association (AOA) has been lobbying the Food and Drug Administration (FDA) that the site’s online vision test did not have a premarket review from agency, nor did it receive approval for safety or efficacy. The […]

Dry AMD News

Posted by Ilena Di Toro | Posted on January 14, 2020

It is a given that everyone wants to be able to see. If a person’s vision isn’t the best, eyeglasses, or contacts lenses can improve vision. If cataracts or glaucoma are present, surgery can ameliorate the situation. Unfortunately, there are vision diseases that lenses or surgery can’t correct and one of them is Dry Age-Related […]

Beyond Refraction, Frames and Contacts

Posted by Ilena Di Toro | Posted on December 31, 2019

When an eye doctor graduates from school most likely he or she will work in a practice that offers primary vision care which includes refraction and dispensing of frames and contact lenses. Still, vision care is more than just having someone behind a phoropter. So, many eye doctors are forgoing the optical dispensary and focusing […]

Myopia May Not Last A Lifetime

Posted by Ilena Di Toro | Posted on December 17, 2019

This just in—millions of children have myopia! Okay you already knew that fact, especially since a portion of those millions come into your practice. Of course, myopia unlike a lot of medical conditions has a simple solution, namely corrective lenses. As great as eyeglasses and contact lenses are in achieving near perfect vision, what if […]