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How to Keep Your Focus (Phoropter Not Needed)

Posted by Ilena Di Toro | Posted on May 19, 2020

Whether you are the practice owner, associate or just an employee, working in an eye care practice means that you will have a lot vying for your attention. It’s either patients, vendors, paperwork, phone calls, emails, other employees, etc. How in the world can you focus on what needs to be done when you are […]

Lenses for Computer Use

Posted by Ilena Di Toro | Posted on May 5, 2020

This just in—prolonged computer use causes eye strain. Okay, you already knew that fact. Yet, there are ways to deal with eye strain such as taking breaks, adjusting the lighting and the monitor settings. There are also lenses that can help. They include progressive addition lenses (PALs) and lenses that filter out blue light. Progressive […]

Culture is King

Posted by Ilena Di Toro | Posted on April 21, 2020

Think of the culture in your practice. What words come to mind? It is helpful? Patient centered? All of the above? None of the above? All of the above and more? How about the business side of things? What words come to mind? Is it dynamic? Proactive? All of the above? None of the above? […]

Therapy for CI is Good—Just Not for the Reason You Think it is

Posted by Ilena Di Toro | Posted on April 7, 2020

Convergence Insufficiency (CI) is where the eyes don’t work together when looking at a near object, (such as reading words on a page) so that the eyes are looking past the target point. As you can guess, many children are diagnosed with CI. Thankfully, there is vision therapy that improves eye coordination abilities and helps […]

Don’t Do Everything. Look at How You Do Things.

Posted by Ilena Di Toro | Posted on March 24, 2020

Whether you work in corporate optometry, for another doctor or own your practice, being an eye doctor is never dull. That isn’t always a good thing because that can mean patient after patient to examine, a mountain of paperwork to fill out, send out or file and let’s not forget employees to deal with. While […]

Light & Sleep (Or the Lack Thereof)

Posted by Ilena Di Toro | Posted on March 10, 2020

Getting up at night to go to the bathroom or just getting up in the morning can be difficult. Especially since we’ve been asleep for hours and the first exposure to light can blinding. Of course, our eyes adjust and we go about our tasks or go back to sleep. Exposure to light doesn’t just […]

Is It Worth It?

Posted by Ilena Di Toro | Posted on February 25, 2020

Optometric practices aren’t cheap. There’s space to rent, equipment to buy or lease, inventory to purchase and staff to hire. So, it makes sense to think twice before buying new equipment or hiring another employee. Yet, there are times when you need to buy that upgrade or hire that new employee. How can you tell […]

Curing Inherited Blindness Genetically

Posted by Ilena Di Toro | Posted on February 11, 2020

Let’s say you bought a new car and you discovered that it is defective. Instead of going back to the dealer, there was a way to fix the defect in the car while you were using it. That’s right, you could be driving around town while under the hood, things are being fixed by the […]

Visibly (Formerly Opternative) No Longer Offering Online Vision Tests

Posted by Ilena Di Toro | Posted on January 28, 2020

The online vision screening site Visibly, (formerly Opternative) was removed from service in August 2019. Since 2016, the American Optometric Association (AOA) has been lobbying the Food and Drug Administration (FDA) that the site’s online vision test did not have a premarket review from agency, nor did it receive approval for safety or efficacy. The […]

Dry AMD News

Posted by Ilena Di Toro | Posted on January 14, 2020

It is a given that everyone wants to be able to see. If a person’s vision isn’t the best, eyeglasses, or contacts lenses can improve vision. If cataracts or glaucoma are present, surgery can ameliorate the situation. Unfortunately, there are vision diseases that lenses or surgery can’t correct and one of them is Dry Age-Related […]