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The Eyes Have It & Research Proves It

Posted by Ilena Di Toro | Posted on August 4, 2020

The eye is a cool organ. Our eyes allow us to move about our world and make sense of all that we see. In fact, many in the medical and scientific community view the eye as the front of the brain. (No pun intended.) That leads to two questions: 1) If the eye lens sustained […]

Difficult Patients

Posted by Ilena Di Toro | Posted on July 21, 2020

Like it or not, you and your staff will have to deal with a patient who isn’t happy with the glasses or contacts he or she received from you or the patient makes difficult for you and your staff to do your job. Thankfully, there are different levels of difficulty that you and your staff […]

Digital Device Use in Children

Posted by Ilena Di Toro | Posted on July 7, 2020

I’d tell you that digital device use among children and teens is on the rise, but you only have to look at your waiting room to see that is the case. Still, I thought I would share some statistics with you: 41 percent of 8-12-year-olds have a smartphone 84 percent of 13-18-year-olds have a smartphone […]

There’s a Right Way and a Wrong Way to Use Social Media

Posted by Ilena Di Toro | Posted on June 23, 2020

It’s very easy to point the finger at teenagers these days. If they are not dressed oddly, then they are talking in slang or, the horror, posting inappropriate content on social media. Well, it isn’t just teenagers who are guilty of posting the wrong things on social media, adults can do that, as well. I’m […]

Vision Therapy: What It Is and Isn’t

Posted by Ilena Di Toro | Posted on June 9, 2020

According to the American Optometric Association (AOA), vision therapy is “… a sequence of neurosensory and neuromuscular activities individually prescribed and monitored by the doctor to develop, rehabilitate and enhance visual skills and processing.” This kind of therapy utilizes lenses, prisms and other specialized equipment to treat eye movement disorders, insufficient eye teaming such as […]

How to Keep Your Focus (Phoropter Not Needed)

Posted by Ilena Di Toro | Posted on May 19, 2020

Whether you are the practice owner, associate or just an employee, working in an eye care practice means that you will have a lot vying for your attention. It’s either patients, vendors, paperwork, phone calls, emails, other employees, etc. How in the world can you focus on what needs to be done when you are […]

Lenses for Computer Use

Posted by Ilena Di Toro | Posted on May 5, 2020

This just in—prolonged computer use causes eye strain. Okay, you already knew that fact. Yet, there are ways to deal with eye strain such as taking breaks, adjusting the lighting and the monitor settings. There are also lenses that can help. They include progressive addition lenses (PALs) and lenses that filter out blue light. Progressive […]

Culture is King

Posted by Ilena Di Toro | Posted on April 21, 2020

Think of the culture in your practice. What words come to mind? It is helpful? Patient centered? All of the above? None of the above? All of the above and more? How about the business side of things? What words come to mind? Is it dynamic? Proactive? All of the above? None of the above? […]

Therapy for CI is Good—Just Not for the Reason You Think it is

Posted by Ilena Di Toro | Posted on April 7, 2020

Convergence Insufficiency (CI) is where the eyes don’t work together when looking at a near object, (such as reading words on a page) so that the eyes are looking past the target point. As you can guess, many children are diagnosed with CI. Thankfully, there is vision therapy that improves eye coordination abilities and helps […]

Don’t Do Everything. Look at How You Do Things.

Posted by Ilena Di Toro | Posted on March 24, 2020

Whether you work in corporate optometry, for another doctor or own your practice, being an eye doctor is never dull. That isn’t always a good thing because that can mean patient after patient to examine, a mountain of paperwork to fill out, send out or file and let’s not forget employees to deal with. While […]