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Blog

There’s a Right Way and a Wrong Way to Use Social Media

It’s very easy to point the finger at teenagers these days. If they are not dressed oddly, then they are talking in slang or, the horror, posting inappropriate content on social media. Well, it isn’t just teenagers who are guilty of posting the wrong things on social media, adults can do that, as well. I’m […]

Vision Therapy: What It Is and Isn’t

According to the American Optometric Association (AOA), vision therapy is “… a sequence of neurosensory and neuromuscular activities individually prescribed and monitored by the doctor to develop, rehabilitate and enhance visual skills and processing.” This kind of therapy utilizes lenses, prisms and other specialized equipment to treat eye movement disorders, insufficient eye teaming such as […]

How to Keep Your Focus (Phoropter Not Needed)

Whether you are the practice owner, associate or just an employee, working in an eye care practice means that you will have a lot vying for your attention. It’s either patients, vendors, paperwork, phone calls, emails, other employees, etc. How in the world can you focus on what needs to be done when you are […]

Lenses for Computer Use

This just in—prolonged computer use causes eye strain. Okay, you already knew that fact. Yet, there are ways to deal with eye strain such as taking breaks, adjusting the lighting and the monitor settings. There are also lenses that can help. They include progressive addition lenses (PALs) and lenses that filter out blue light. Progressive […]

Culture is King

Think of the culture in your practice. What words come to mind? It is helpful? Patient centered? All of the above? None of the above? All of the above and more? How about the business side of things? What words come to mind? Is it dynamic? Proactive? All of the above? None of the above? […]

Therapy for CI is Good—Just Not for the Reason You Think it is

Convergence Insufficiency (CI) is where the eyes don’t work together when looking at a near object, (such as reading words on a page) so that the eyes are looking past the target point. As you can guess, many children are diagnosed with CI. Thankfully, there is vision therapy that improves eye coordination abilities and helps […]

Don’t Do Everything. Look at How You Do Things.

Whether you work in corporate optometry, for another doctor or own your practice, being an eye doctor is never dull. That isn’t always a good thing because that can mean patient after patient to examine, a mountain of paperwork to fill out, send out or file and let’s not forget employees to deal with. While […]

Light & Sleep (Or the Lack Thereof)

Getting up at night to go to the bathroom or just getting up in the morning can be difficult. Especially since we’ve been asleep for hours and the first exposure to light can blinding. Of course, our eyes adjust and we go about our tasks or go back to sleep. Exposure to light doesn’t just […]

Is It Worth It?

Optometric practices aren’t cheap. There’s space to rent, equipment to buy or lease, inventory to purchase and staff to hire. So, it makes sense to think twice before buying new equipment or hiring another employee. Yet, there are times when you need to buy that upgrade or hire that new employee. How can you tell […]

Curing Inherited Blindness Genetically

Let’s say you bought a new car and you discovered that it is defective. Instead of going back to the dealer, there was a way to fix the defect in the car while you were using it. That’s right, you could be driving around town while under the hood, things are being fixed by the […]