Finding What Works & Doing More of It
Usually an optometrist who wants to own a practice takes a business course or two, just before he or she graduates from school. Of course, some things never change in business, such as needing to make a profit and having an actual product or service to provide consumers. Still, you have to adapt to changing […]
Vision and Concussions
For many years, concussions weren’t considered a serious injury. As long as a person didn’t lose consciousness and recovered from other related injuries, whether the injuries be from a tackle in football or a fall from a skateboard, concussions were no big deal. Now with advanced diagnostic imaging such as MRI and CAT scan, as […]
A Computer Doesn’t Give Out Lollipops
If you are an eye care professional, by now you have probably heard of Opternative.com, which offers a vision exam to correct refractive error via computer and smartphone. A person signs up, takes the exam and a doctor reviews the findings. Within 24 hours, the patient is notified that the prescription is available. He or […]
The Evolution of Optometry
It’s no secret that optometry has evolved over the years. What started as a profession that focused on vision care and dispensing eyeglasses, has developed into a profession that provided medical eye care and the relationship with ophthalmologists has expanded into more of a partnership as opposed to a technician/expert relationship. What lead to this […]